Where do we stand with Czech influencer marketing?

Where do we stand with influencer marketing and enforcement actions in the Czech Republic? Although the phenomenon of influencer marketing experienced its boom in the Czech Republic a few years ago, the decision-making practice of the state authorities in this area is still lagging.

Concealed advertising, which is the most common issue in influencer marketing, is an unfair commercial practice and thus unlawful. However, it has yet been subject to major enforcement actions in the Czech Republic.

Read the full article here > 

Latest insights

More Insights
Curiosity line teal background

UK government progresses towards a regulated heat market

5 minutes Aug 20 2025

Read More
Curiosity line green background

Cleared for Penalties: Webjet’s Misleading Consumer Practices Don’t Fly with the Federal Court

Aug 15 2025

Read More
featured image

Reshaping the Game: An EU-Focused Legal Guide to Generative and Agentic AI in Gaming

Aug 14 2025

Read More