Cookies Policy

This cookie notice provides information about the types of cookies Bird & Bird uses and why we use them. To learn about the personal data we process in connection with and our other websites, and your data protection rights, please read our Privacy Notice.

What are cookies?

Cookies are small data files that contain a string of characters. Cookies help us to improve our site and to deliver a better and more personalised service, for instance by storing information about your preferences and allowing us to recognise you when you return to our websites.

Which cookies do we use?

  • Strictly Necessary Cookies: These cookies are essential in order to enable you to move around our websites and use features, such as accessing secure areas of the site or remembering language choices. Without these cookies, we would not be able to provide you with services like enabling appropriate content based on your type of device.

  • Analytics Cookies:  These cookies allow us to improve your experience of the website by collecting information on how you use it.



Data retention

Google Analytics

These cookies help us measure the performance of our website by collecting data on visits which do not directly identify anyone. For instance, we can see which pages are most popular, or how visitors typically move around the site.

Default expiry after 13 months

Sitecore Analytics

This cookie is used by our website’s built-in analytics functionality to identify repeat visits from unique visitors.

12 months


  • Marketing Cookies: Marketing cookies are used to understand your browsing habits and provide you with advertising content more relevant to you and your interests.



Data retention

LinkedIn Insight Tag

LinkedIn cookies help us measure the performance of our advertising campaigns on the platform. They also enable us to serve ads to audiences which are likely to be interested in them e.g. based on what they previously browsed on, and to get top-level trends on the audiences that visit our website from LinkedIn, which in turn helps us create more personalised user journeys.

Up to 12 months


Choices about cookies

We ask you for your consent to use each type of cookies when you visit our websites. If you want to change your mind about this, you can do this by vising our consent management platform here.

Contact Us

If you have any concerns or questions about how we use cookies on our websites, you can contact us at [email protected].

Last Updated: 28 March 2023