Green Advertising & Sustainability in the Netherlands

In response to the increased importance of sustainability, many new laws and regulations are being introduced in this area and sustainability aspects will also play a role in the interpretation of existing rules in the Netherlands. This webinar spotlights:

• The new Guidelines sustainability claims from the Dutch Authority for the Consumers and Markets (ACM). The ACM has announced that it will start enforcing misleading sustainability claims as early as this year on the basis of this Guideline - Lisette den Butter & Tessa van den Ende
  
  
• The draft Guidelines on sustainability agreements, in which the ACM offers more room for cooperation between companies in the field of sustainability - Piet-Hein Eijssen
  
  
• The legal intricacies of upcycling (the reuse of existing materials): a trend that is becoming increasingly mainstream given the development of a circular economy - Nina Dorenbosch

If there is a particular question you would like us to address during the webinar, please do let us know via mail in advance.