About Me

I am a partner based in our London office, advising clients on the key commercial agreements that underpin their businesses, with a particular focus on the sport, gaming and media sectors.

My practice is mainly focused on commercial/contractual matters, though I also have experience in advising on league structuring, rule drafting/interpretation and other sports regulatory issues. On the commercial side, I routinely advise on sponsorship and media rights, as well as games publishing and development agreements, but in addition I advise clients from a range of industry sectors on other areas of law, including gambling regulation, advertising and consumer protection.

In my time at Bird & Bird, I have gained experience in working across a number of different sports, including football, rugby, cricket, tennis, horseracing, golf and motor racing. I also have extensive experience client-side through multiple secondments at a Premier League football club and a national football governing body.

In addition, I lead the firm's rapidly expanding esports practice, advising stakeholders from across the industry on issues ranging from sponsorship and player contracts through to rule drafting and brand protection. In 2019 I was awarded the 'Rising Star' award at the Legal Week Innovation Awards for my role in building the firm's esports practice; and in the same year I was commended in the Financial Times Innovative Lawyers Report for my work in helping Intergalactic Gaming to establish its blockchain-based esports tournament platform. I was also ranked as a 'Rising Star' in the 2020 edition of the Legal 500 directory.
  • Advised Six Nations Rugby on the agreement appointing Guinness as the title sponsor to the Guinness Six Nations Championship.
  • Acted on Arsenal Football Club's latest kit supplier agreement, one of the biggest deals of its kind in football.
  • Advised an esports start-up on the launch of an innovative, blockchain based esports platform, including on platform tournament rules, team participation and sponsorship agreements, and on consumer-facing documentation such as the platform terms of use and privacy policy.
  • Advise Celtic Rugby on a range of commercial and regulatory issues, including its latest round of media rights agreements and the agreements expanding the Guinness PRO14 to include teams from South Africa.
  • Advised The Football Association on the sale of its international media rights for The FA Cup.


  • Oxford University, History & Politics


  • Solicitors Regulation Authority in 2014
Testimonials Carousel Megaphone


I won the Rising Star award at the 2019 Legal Week Innovation Awards for my work in developing Bird & Bird's esports practice.

Legal Week

Named as a Rising Star in the field of sports law

Legal 500 2021

Latest insights

More Insights
grass sports field with marking lines

Recordings from our third Annual Global Sports Day Webinar

Oct 12 2023

Read More

ASA bans mobile game listings for failing to disclose presence of loot boxes

Oct 09 2023

Read More

Key takeaways from our first Global Gambling Webinar

Jul 03 2023

Read More

News & Deals

More News & Deals


Bird & Bird launches a complimentary legal support service in partnership with the Esports Integrity Coalition (ESIC)

Feb 07 2019

Read More

What's on TwoBirds TV?

More Videos