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  1. Legal news
    07 September 2018
    Influencer marketing, endorsements, testimonials: food for thought in light of the most recent initiatives by the Italian authorities
    www.twobirds.com/en/news/articles/2018/italy/influencer-marketing-endorsement-testimonial

    On 6 August 2018 the Italian Competition Authority (AGCM) announced a second moral suasion action towards influencers, bloggers and, more in general, so called "influencer marketing".

  2. Legal news
    29 July 2020
    Product Placement with Influencers is “obvious” marketing and does not require disclosure, according to the Higher Regional Court of Hamburg
    www.twobirds.com/en/news/articles/2020/global/product-placement-with-influencers-is-obvious-marketing-and-does-not-require-disclosure

    In a decision contrary to the current climate on influencer marketing, the Higher Regional Court of Hamburg decided that Instagram posts of influencers containing product placement do not need to be disclosed as ...