Understanding innovation & steeped in IT & anticipating change & cracking the code & advice you can trust & in it from the start & that's Online & Digital with Bird & Bird

Through transformation, optimisation and digitalisation, your organisation is already on the journey towards becoming a Digital Business. For many years Bird & Bird has been providing first rate legal advice to both digital disruptors and companies looking to evolve through digital transformation.

We now use this experience to support traditional businesses from a variety of industries as they build and reinforce their digital presence and engage with their client-base via online technology.

Supporting on strategic, operational, corporate and contentious aspects of their business, our international client base is comprised of innovative companies developing new technologies and disruptive business solutions.

Contacts

Roger Bickerstaff

Partner  |  UK

Roelien van Neck

Partner  |  Netherlands

View further contacts

Recent highlights of work

  • Providing advice to one of the largest sportswear manufacturer in Europe for a number of major IT projects that include highly innovative and novel IoT and big data projects as well as providing advice, management and coordination of the adidas GDPR compliance project.
  • Advising an American apparel and home goods company on the development of a new consumer website and online sales solution. This was a key project for our client enable the company to continue its market expansion and develop its online presence. Our support involved drafting and advising on agreements with various suppliers who provided different parts of the solution, including the website platform agreement, fulfilment agreement with a delivery partner and the website hosting agreement.
  • Advising longstanding client Just Eat on multiple M&A transactions including the sale of its online food ordering business in the Benelux to takeaway.com; the sale of hellofood Brazil to iFoods, JE's existing JV partner in Brazil; and the acquisition of the tech assets of French on-demand delivery startup Tok Tok Tok.

Accolades

  • Roger Bickerstaff is sought out for digital transformation and communications projects by leading tech companies, government agencies and corporate customers. “He is hugely respected in the industry.”

    Chambers UK 2020

  • Highly regarded practitioners offering expertise in transactions and disputes in the technology and telecommunications sectors… Core areas of proficiency include big data, cyber and IT security, mobile payments, robotics and software patentability.

    Chambers Asia Pacific 2019

  • "They can see through complexity and find a way forward."

    Chambers UK 2019

  • "They work clearly, precisely and focus on essential problems. They are reliable; if they promise something, they always deliver."

    Chambers Global 2019

  • Bird & Bird LLP are noted as “highly regarded practitioners offering expertise on transactions and disputes in the technology and telecommunications sectors” who "are known to conduct good and original work in the TMT area and possess a wide-reaching presence in terms of their jurisdictional abilities, from China to Australia."

    Chambers Global 2018

  • Alexander Duisberg is recognised for his depth of industry experience and his knowledge of digital transformations.

    Who's Who Legal 2018

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