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  1. Legal news
    29 May 2019
    Influencer Marketing: the "Digital Chart" is now part of the Italian Code of Marketing Communication Self-Regulation
    www.twobirds.com/en/news/articles/2019/global/influencer-marketing-the-digital-chart

    From 29 April 2019 the so-called "Digital Chart" is finally part of the Italian Code of Marketing Communication Self-Regulation thus becoming binding - and no longer a mere guideline - towards subjects and entities that ...

  2. Legal news
    07 September 2018
    Influencer marketing, endorsements, testimonials: food for thought in light of the most recent initiatives by the Italian authorities
    www.twobirds.com/en/news/articles/2018/italy/influencer-marketing-endorsement-testimonial

    On 6 August 2018 the Italian Competition Authority (AGCM) announced a second moral suasion action towards influencers, bloggers and, more in general, so called "influencer marketing".