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  1. Legal news
    27 January 2020
    UK Government “has no plans” to implement the Copyright Directive
    www.twobirds.com/en/news/articles/2020/uk/uk-government-has-no-plans-to-implement-the-copyright-directive

    Since its passing last year, there has been speculation about whether the UK would implement the Directive on Copyright in the Digital Single Market. This week, government minister Chris Skidmore confirmed that there ...

  2. Legal news
    30 January 2019
    The CMA clamps down on social media endorsements
    www.twobirds.com/en/news/articles/2020/uk/the-cma-clamps-down-on-social-media-endorsements

    endorsements The Competition and Markets Authority ("CMA") issued new guidance last week on how celebrities and social media influencers need to be more transparent with their followers. Alongside this guidance came ...

  3. Legal news
    29 December 2020
    No time to be apathetic – as the new subscription-based era of content consumption aggressively expands, so too does its arch nemesis: piracy.
    www.twobirds.com/en/news/articles/2020/global/no-time-to-be-apathetic

    The roots of piracy run deeper in the broadcasting industry than ever before, stealing revenue that would otherwise be enjoyed by the legitimate players; but what can media service providers do to combat this form of ...

  4. Legal news
    23 December 2020
    Where do we stand with Czech influencer marketing?
    www.twobirds.com/en/news/articles/2020/czech-republic/where-do-we-stand-with-czech-influencer-marketing

    Where do we stand with influencer marketing and enforcement actions in the Czech Republic? Although the phenomenon of influencer marketing experienced its boom in the Czech Republic a few years ago, the decision-making ...

  5. Legal news
    08 February 2021
    Online Freedom of Speech Bill in Poland
    www.twobirds.com/en/news/articles/2021/poland/online-freedom-of-speech-bill-in-poland

    The Polish government plans to make social media platforms liable for unwarranted removal of content, and even to create an expedited procedure to consider claims in this regard. The question remains whether it has the ...

  6. Legal news
    01 February 2021
    Sports data rights in 2021: the outlook
    www.twobirds.com/en/news/articles/2021/uk/sports-data-rights-in-2021

    Sports data is big business, and has been for some time now. The State-by-State opening of the US sports betting market, with its stats-loving punters, has further enhanced the value of that data. However, the higher ...

  7. Legal news
    08 October 2018
    CAP releases a new guide for social media influencers
    www.twobirds.com/en/news/articles/2018/global/cap-releases-a-new-guide-for-social-media-influencers

    Following consultations with influencers and agencies, CAP has identified the need for its guidance on influencer marketing to be more clear and accessible. We take a look at the new guide.

  8. Legal news
    23 December 2020
    Australian legislative update: digital platforms proposed to pay news media for content
    www.twobirds.com/en/news/articles/2020/australia/australian-legislative-update-digital-platforms-proposed-to-pay-news-media-for-content

    Sophie Dawson and Jarrad Parker provide a legislative update on the News Media and Digital Platforms Mandatory Bargaining Code in Australia.

  9. Legal news
    05 November 2019
    Influencer Marketing: Danish influencers in trouble with Danish Marketing Practices Act
    www.twobirds.com/en/news/articles/2020/denmark/influencer-marketing-danish-influencers-in-trouble-with-danish-marketing-practices-act

    The Danish Consumer Ombudsman (DCO) recently finalized a review of Danish Influencers and their sponsored content. Katja Djurhuus and Mikkel Taanum, both senior attorneys from the Bird & Bird office in Copenhagen, ...

  10. Legal news
    20 March 2019
    Data mining, AI and Media: A brave new world?
    www.twobirds.com/en/news/articles/2021/global/data-mining-ai-and-media-a-brave-new-world

    As the real world continues to take surreal twists and turns, our imaginations have been captured by something seemingly not-of-this-world: artificial intelligence (AI).