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  1. Legal news
    29 May 2019
    Influencer Marketing: the "Digital Chart" is now part of the Italian Code of Marketing Communication Self-Regulation
    www.twobirds.com/en/news/articles/2019/global/influencer-marketing-the-digital-chart

    From 29 April 2019 the so-called "Digital Chart" is finally part of the Italian Code of Marketing Communication Self-Regulation thus becoming binding - and no longer a mere guideline - towards subjects and entities that ...

  2. Legal news
    21 February 2019
    Legal Update: Influencing The Influencers
    www.twobirds.com/en/news/articles/2019/singapore/influencing-the-influencers

    Last month, the United Kingdom's ("UK") competition watchdog released its latest guidelines for social media influencers. The guidelines elucidate the application of existing consumer protection laws and industry rules ...

  3. Legal news
    01 December 2020
    Bird & Bird & Influencer Marketing Q&A
    www.twobirds.com/en/news/articles/2020/global/bird-and-bird-and-influencer-marketing-qanda

    How do brands and influencers maintain authenticity and integrity? How important is the contractual relationship between brand and influencer? What changes might we see in the brand and influencer community over the ...