I joined the Bird & Bird IP team after having worked for a year and a half in a French firm.My practice involves advising companies on their IP issues, with expertise in the legal validation of marketing projects through prior art searches, buying out trademarks, drafting coexistence agreement and in protection, by filing and developing protection strategies. I also conduct defence work through claims and oppositions, specifically in trademarks, designs and models and domain names. I work in a team dedicated to brand portfolio management. I deal with international companies as well as SMEs and start-ups, helping them to adopt a global strategy on their brand management.My approach is both dynamic and practical.