Bird & Bird is pleased to announce that it has been voted a UK Business Superbrand 2014, as a result of an independent process managed by The Centre for Brand Analysis (TCBA).
Superbrands are identified by an annual survey of experts and over 2,000 business professionals who rate over 1,200 brands in terms of quality, reliability and distinction. The survey has been running since 2001 and aims to pinpoint the UK's strongest business brands.
David Kerr, CEO, Bird & Bird said: "Bird & Bird advises over two-thirds of the brands that were named in the Top 20 Business and Consumer Superbrands in 2013. We are now thrilled to have been voted a UK Business Superbrand 2014, a distinction which reflects our long established reputation for delivering high-quality service and continued innovation."
Stephen Cheliotis, Chairman of the Business Superbrands Council, remarked: "Achieving Business Superbrand status places the brand among an elite of companies, whose brand equity is helping to drive their business forward”.
View our firm profile on the Superbrands website >