International law firm Bird & Bird today announces the appointment of IP specialist James Luo, who joins the firm as a partner equivalent to head up the Asian IP enforcement practice in Beijing.
James joins from Motorola, where he was Senior IP Counsel for North Asia and in charge of IP enforcement and litigation in mainland China, Hong Kong, Taiwan, Japan, South Korea and Vietnam. James has extensive experience in all types of contentious and non-contentious IP work covering patents, trademarks, copyright and design, preparation of IP enforcement strategies, handling lobbying efforts with law makers and IP enforcement authorities and negotiation of royalty licences with Chinese multinationals.
James is vice chairman of the Quality Brands Protection Committee (QBPC), an industry-based association comprising of more than 180 multinational member companies, focusing on anti-counterfeiting developments in China, and has led some of the QBPC’s leading design patent and anti-monopoly law lobbying projects.
Commenting on James’ appointment, Matthew Laight, Bird & Bird’s Managing Partner in Hong Kong and Beijing, said: “We are delighted to welcome James to Bird & Bird. His arrival further cements the firm’s reputation as one of the leading IP practices in Greater China.”
Commenting on James’ appointment, Wolfgang von Meibom, chairman of Bird & Bird’s German offices and co-head of the firm’s International IP Group, said; “James’ appointment comes as we look to continue to develop the firm’s presence in Asia. China is an important jurisdiction for our IP services, so James’ strong anti-counterfeiting background, coupled with an excellent knowledge of the Chinese legal market will further enhance our Asian IP capability following the arrival of Ai-Leen Lim in Hong Kong earlier this year.”
Commenting on his own appointment, James said: “Bird & Bird’s international reputation for IP services is well-known, so I am delighted to be joining the firm at what is such an exciting time for the wider development of IP services in Asia.”
Bird & Bird’s intellectual property team in Hong Kong and Beijing comprises of 5 partners and 17 other fee earners, and provides the full range of contentious and non-contentious IP services. Notably, the firm is able to file trade marks directly in China through its own trade mark agency Bird & Bird IP (Beijing) Co. Ltd. which was established in 2007.
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