Merger deal values Expocentric at £30.5 million
International law firm, Bird & Bird, recently advised Expocentric plc on the recommended takeover offer of Expocentric by MICE Group plc. If approved by shareholders of both companies, the deal, which was valued at approximately £30.5 million, will allow MICE to acquire the entire issued share capital of Expocentric.
Expocentric plc was established to develop and provide commercial, 3D interactive exhibition halls offering digital space for show organisers and exhibitors. MICE provides below-the-line marketing support services primarily to multinational companies and government agencies.
The Chairman of Expocentric stated that "a merger with MICE will provide Expocentric shareholders with an attractive opportunity to participate in a growing business in a related field".
Bird & Bird advised Expocentric plc on the merger. The team was lead by corporate partner Neil Blundell and supported by assistant, Alexander Hand. The MICE Group was advised by Nabarro Nathanson (partner Ian Newman).
For more information on this deal, please contact partner, Neil Blundell on +44 (0) 20 7415 6000.