The Bird & Bird Associates presented the third In Focus seminar in the Bird & Bird Associate Lecture Series for 2011 entitled 'Virtual Insanity? - Trading Online' on 13.04.2011.
Our Commercial Associates presented an overview of the legal and technology issues facing businesses trading online today.
We looked at areas such as digital marketing, location based services, access challenges and the issues surrounding online trading. This seminar was particularly relevant to those working for companies that are active in e-commerce, marketing or advertising and anyone seeking to find out more about trading online.
For further information, or to register for future seminars please contact the Events Team at firstname.lastname@example.org or call +44 (0)20 7415 6000.
Attendees of this seminar may click here for access to the materials. Please contact either of the Chairs below, for further information.
Service and access challenges - a look at the technology and legal challenges faced by companies setting up online platforms.
Evolving digital technologies - a review of emerging technologies and how they are used for online trading.
Location, location, location - how location based services and other digital marketing methods can help you win business.
Converting clicks - an overview of the legal issues to bear in mind when transacting with customers online.