Food & Beverage seminar series: Digital strategies and the use of Mobile Apps in the Food & Beverage Sector

25 May 2016

15:00 - 17:00 GMT

Bird & Bird, 15 Fetter Lane, London EC4A 1JP

Today, ordering a meal, finding a local business nearby, drawing up a groceries list or monitoring one's diet more and more happens via mobile applications.

While IT technology allows for more and more functionalities to be offered to customers, business operators need to ensure that their initiatives are not only commercially interesting, but also that they are economically and legally viable. This seminar centres on the opportunities and challenges that mobile apps can pose to the Food and Beverage sector, with particular focus on aspects of IT, IP rights, Privacy issues and Regulatory requirements.


Would you like to attend?