Max is a partner in the firm's sports group, recognised as the leading sports law practice in the UK. He advises on a range of issues connected with sport, including rules and regulations, discipline and anti-doping, ticketing, ambush marketing and brand protection, player contracts, commercial sponsorship and dispute resolution.

Max has represented governing bodies, event organisers, clubs, individual athletes, commercial sponsors and agents across a variety of sports including football, rugby union, rugby league, tennis, cricket, athletics, motor sport, basketball, greyhound racing and snooker.

Max is a co-author of Tottel’s Sport: Law and Practice and he regularly contributes to legal journals and the mainstream media on sports law issues. Max is a CEDR-accredited mediator.  He is a member of the CEDR Solve Panels in the UK and Ireland, and LawWorks’ Mediation Panel.

Max has been appointed to the London 2012 Pro Bono Legal Advice Service. The Service, established at the request of the London Organising Committee of the Olympic and Paralympic Games (LOCOG), will provide free legal advice and representation for athletes and other participants in the London 2012 Olympic and Paralympic Games. Max is one of just 19 individual lawyers (and one of only four solicitors) selected from over 150 applications. He will provide free advocacy for athletes appearing before the ad hoc division of the Court of Arbitration for Sport, which will sit during the period of the 2012 Games. Selections were made by members of the Bar Council, the Law Society and the British Association for Sport and Law.